Tea as it’s meant to be…


Inspiring the world to enjoy tea at its best

We believe in tea that is as delicious as it is uplifting to the spirit. It’s not just a drink – it’s an experience.

Inspired by Asia’s great tea cultures – we don’t just sell the world’s finest tea leaves, we show you how to get the best from them, through our expertise, tea ware and accessories.

Our Teas

The best that man and nature can produce

We source and share authentic teas produced by masters using skills handed down over generations. Picked and expertly made, then packed at source for unrivalled freshness, our teas arrive with you as fresh as they left the garden.

Our Teaware

Inspired by ceremony

In China, tea is so much more than just a drink – it’s an experience, refined over millennia. A traditional Chinese tea ceremony is inspiring and engaging, but also calming. All of our teaware is designed with these ceremonies in mind.

Designed for today

We design our teaware to help you get the very best flavour from your tea. Each piece brings tradition up to date, combining elegant form with refined function, making your tea ceremony a simple everyday pleasure.

Meet the founder

“It was a visit to a tea house in Prague, when I was 15 that first opened my eyes to the world of tea beyond the shores of the UK. After school I travelled to China and discovered an ancient tea culture, alive and well. I was fascinated by the quality of the tea production, the dedication to terroir and the approach to tea-drinking which strove to get the best out of the amazing tea leaves. The ceremonies, the traditions, and the knowledge and skill of the tea farmers I met were a revelation. I was hooked. I wanted to share all this with tea drinkers who hadn’t had my good fortune.”

Edward Eisler
JING Founder

 After completing a degree in Chinese medicine and many more trips to Asia, Edward founded JING in 2004 to inspire the world to enjoy tea at its best. In the company’s early years Edward forged relationships with the most discerning and celebrated chefs and restaurants including Heston Blumenthal and Joel Robuchon. Today JING is the tea brand of choice for the world’s finest hotels, restaurants, airlines and retailers.

Edward is considered a pioneer in finding and sharing rare and precious teas previously hidden to the world, and transforming traditional approaches to tea making to suit a modern audience.

What Our Customers Say

We are proud and delighted that people in over 90 countries around the world are enjoying our teas in their own homes. In the world’s finest hotels, Michelin starred restaurants and retailers, we help create memorable tea experiences that set the standard for tea service today. But don’t just take it from us…

In Business


“JING Tea has undoubtedly the best quality tea available in the market. Since switching supplier to JING, we have seen a growth of over 25% in our loose tea sales. This is down to improvements in quality, the selection, the JING teaware and the in depth training programme for all the staff.”

Ivan Leon

Director of Food and Beverage
Jumeirah Zabeel Saray

At Home

“I have been ordering from you for a couple of months and I have to say I am very impressed. The tea is of the most excellent quality and your range is very diverse. I have been trying lots of different types, and find the smaller ‘tester’ sizes really help explore the different ranges you offer. The site is excellent and the delivery has been very fast and secure. It is refreshing to find a company that is obviously passionate about their product and their service.”

Nicholas Anson
JING Tea Online Customer